Advisor Marketing

From branding and tool kits to tactical campaigns and personalized support, access the resources and expertise to help your firm shine.

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Valuable Marketing Support to Elevate Your Brand

Whether you have an established business or you're new to the market, it's important to have a brand that resonates with clients and prospects. That's where we come in, helping:

  • Established firms elevate their marketing potential to attract new clients and deepen current relationships

  • New firms create a brand that shares their story and drives a growing client base

Click the tabs to learn more about how we can help bring your brand story to life.

Services to Help You Launch Your Firm

If you're new to the independent channel, you have an opportunity to create and tell your brand story for the first time. It's exciting. But it may also feel a bit daunting as keeping up with the latest marketing strategies takes knowledge and time.

We're here to help you breathe life into your vision. Our experienced team will collaborate with you to provide:

  • Strategic messaging to help your firm stand out among the competition

  • Creative talent to support you in defining your brand, from consulting on the name of your business to creating your custom website presence 

  • Development of your brand identity, including logo, imagery, tone, and feel

Brand Foundation Package

Over the course of 10–14 weeks, we'll help you create, and elevate, your brand. And if you're on a tighter schedule, we have solutions that can work for you, like a ready-made logo and temporary site. 

No matter your situation or time frame, we'll make sure that you're up and running on day one—and well-positioned to grow and thrive.

Discovery

  • We'll dive deep into who you are, why you do what you do, and how you want people to feel when they work with you.

  • Together, we'll discuss your target client segments, along with what makes you different and attractive to them.

Brand Development

  • We'll begin the process of finding a firm name that resonates with you and your clients.

  • Taking what we learn, we'll craft strategic brand messaging and key statements to help you stand out among the competition.

  • We'll partner on your logo creation, aligning on the colors and typography.

Website

  • Your clients will want a relevant, intuitive, and responsive website, so we'll create one that captures your story and the services you offer. 

  • We'll also set up some basic SEO parameters on your site, so you can appear in search results.

Implementation

It's go time—let's launch your website and promote your business.

It's not just about having a logo. It's not just about having a webpage. It's about infusing and telling your story and connecting with your clients in every way. And that's really helped us.
JoanAnn Natola, Element Financial Groupwith Commonwealth since 2011

It's Your Vision, Come to Life

Are you ready to develop and amplify your brand and marketing efforts? With our specialized services and support, you can enjoy the growth potential that comes from a strong brand foundation and marketing strategy.

Ready to get inspired? Watch the video to see how we can help hone your unique brand.

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